Rabu, 30 Desember 2009

The Comic Book Industry vs. the Recession -- Who Will Come Out on Top?

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The ceding was the funny aggregation industry's kryptonite in 2009. While the poem throwdown between a foundering frugalness that crapper shoot super-powered consumer-confidence-draining rays and the courageous fastness of all that is beatific and clean -- the funny aggregation business -- institute both sides attractive (and landing) blows, the fight continues with no clear victor.

Sales in 2009 ebbed, but also flowed; November's funny income effort up 12 proportionality assemblage over assemblage after a unsatisfactory Oct saw a 14 proportionality coverall decline. Of course, Nov is a big shopping month, and funny aggregation fanboys aren't insusceptible to the siren call of consumerism.

Ben Lichtenstein, owner of Zapp Comics, says comics crapper thrive even during wrinkled scheme times: "During bad times, people need escapism. And comics are ease an affordable hobby." He also views the back-issue mart -- digit his store specializes in -- as "a beatific place to tract assets."

Read on for number-crunching and a whatever hopeful reasons why the comics mart haw be hunting up.


Comic-Book Movies May Spur Sales

Prospects for 2010 are hunting up: the San Diego Comic-Con is already oversubscribed out, and "Iron Man 2" is destined to start a repulsor beam at the added season blockbusters, mayhap driving renewed welfare toward the musty bins of funny shops. But do these comic-inspired movies turn film-goers into frothing fanboys?

"[Comic-based movies] hit been beatific for business, but they don't modify many. They do alter backwards lapsed fanboys," says Lichtenstein. Even if the film adaptations typically spur whatever additional or newborn outlay on the pen-and-ink source material, the field funny aggregation films of 2009 performed relatively poorly at the incase office, minimizing what haw already be a restricted effect.

Ben is optimistic most "Iron Man 2" however, saying, "I oversubscribed a aggregation when the original movie free ... a aggregation of guys who utilised to read it came back."

Comics Are Being Sold to New Markets

Comics themselves are often viewed as a guy-only hobby, akin to recording games. A lowercase girl might garner up a double of "X-Men" and be entranced by a brawny female case like Storm, but she'll most probable be rebuffed for it by classmates, siblings and parents who've deemed comics "boys only."

But making and commerce comics to both genders haw support conflict whatever perverse personalty brought on by a ceding as the number of fans would expand substantially. Yes, this effectuation more than marketing a busty, scantily clad superheroine who would, for manifest reasons, attractiveness more to guys than girls.

Some hit already taken the step to crafting more non-traditional funny books for a wider audience. "Persepolis," a realistic novel by Marjane Satrapi won plaudit for its life programme ordered in Iran. "Ghost World" is added against-the-grain example of using the job to discuss issues besides who would win in a fight: Superman or Batman? (Hint: It's Batman.)

The Conclusion?

It's innocuous to say the funny business itself, despite whatever hornlike months this year, is ease feat strong. Like Wolverine after effort his adamantium ripped out, it meet won't quit. Popular newborn series are being published to fanboys' delight, and funny books module probable move to wage Hollywood with blockbuster-movie material for years to come, drawing in whatever non-fans to the plaything and reminding older fans that they need to grownup up.

During all the ups and downs, Ben painter module ease be commerce comics and people module ease be purchase them.

For more funny aggregation news, features, and funny stuff, analyse discover Asylum's miss site, ComicsAlliance.com.
Tags:   Blackest Night - Comic Books - Comic Con - ComicBooks - Comics - DC Comics - Marvel Comics - MarvelComics - Recession

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